From October 31^st to November 3^rd, IROAD exhibited for the first time at the SEMA SHOW in Las Vegas, the automotive industry’s most renown trade show in the world. This year, SEMA SHOW gathered more than 2,200 exhibitors and approximately 160,000 attendees from more than 140 countries to the Las Vegas Convention Center over the 4 days, enabling IROAD to introduce its premium dash cameras to a large global audience from all around the world.

During the show, IROAD exhibited its flagship premium 4K-2CH X10 (with a newly upgraded Starvis Sensor) and 2K-2CH X11 dash cam models, but also took the chance to introduce the newly launched 2K 3CH Cloud-compatible X30 model, as well as the latest entry-level X6 model, the improved successor of the widely popular IROAD X5.

Through its participation at the SEMA SHOW 2023, IROAD introduced its products to the North American automotive aftermarket, where the interest for high quality security electronics and technology is higher than ever. This interest was clearly displayed through the high number of visitors to the IROAD booth, as well as the many fruitful discussions of the IROAD team with both current and future potential partners of IROAD from North America.

IROAD will continue to strive for global growth by continuously bringing forth premium innovative products and meeting with potential partners and customers all over the world at various trade shows.

We look forward to meeting you in person at the next event!